That Agency Thing
Agency Thing (196?), the rare industrial musical, is now available
on this page! A tribute to the glory of radio advertising, it stars veterans
of Broadway shows, TV shows, and commercials--Paul Frees (the voice of
Boris Badanov and other Jay Ward characters), June Foray (Rocky of Rocky
and Bullwinkle), and Herschel Bernardi. This is a suite of tunes,
a mini musical with full orchestra. Bob Thompson and Alan Alch, two L.A.-based
friends and writing partners, came up with a coherent piece that references
show tunes and The Three Penny Opera with wit and charm.
For the first time this material, which most likely will never be released,
can be more widely heard. This is only one of a handful of full industrial
musicals posted on the Web.
The hopeless, schlocky fare of most industrial musicals is absent here.
"That Agency Thing is probably one of the highest-quality
industrial musicals ever made," according to Jonathan Ward, author
of Recruit, Train, and Motivate, a history of industrial musicals.